By default, new creator sign-ups and new posts wait for your approval. Fine with ten creators, a bottleneck with a hundred. Two switches control it.
Steps
- Go to Settings → Creator Hub Approvals.
- Flip what you want automated:
- Auto-approve creators — new sign-ups get an active storefront immediately
- Auto-approve posts — new posts get tracked without a manual check
They're independent — most teams automate creator approval first and keep post approval manual a bit longer.
When to flip each
- Creators: as soon as you're sharing your sign-up link widely — manually reviewing every sign-up stops scaling fast
- Posts: once your brand guidelines are set in Settings, so the AI's brand safety score has something real to check against
Note
Campaign submissions are separate — videos submitted to a campaign always go through that campaign's own Tasks tab for approval, regardless of these switches.