You never send a creator a bank transfer or chase an invoice. Here's the whole flow.
The short version
- You top up your Marketing budget — one balance, in the top bar.
- Creators earn automatically — storefront commission on sales, campaign payments when you approve their videos, and performance payouts that accrue daily.
- Socialscale pays them — into each creator's wallet in their Creator Hub. Socialscale is the official payer, so tax paperwork and payment compliance are handled — across countries.
- You see everything — every payment to every creator, in your Dashboard.
Where creators check their earnings
Their own wallet. When a creator asks "when do I get paid?", point them there — balance and history, without asking you.
What you control
- The commission rate on storefront sales (Settings → Creator Hub)
- The pay on each campaign, set when you create it
- Keeping the Marketing budget funded — see What is Marketing Budget?