You never tag products by hand in Socialscale. The AI does it — and it works more like a person than a keyword search.
What it actually does
It watches the video: what's physically shown on screen and what's said out loud. Then it compares that against your Product Center — each product's real photo and description — and tags the content with the product it recognizes, plus the creator who posted it.
That tag is what connects a post to sales. No tag, no revenue tracking for that post.
What makes tagging accurate
- Products actually in Product Center — it can only recognize what it has a reference for
- Real product photos — not generic stock images
- Real descriptions — more than just a name
When it's not sure
It doesn't guess. The post goes to Review in your Content Library for a quick human confirmation — see How to review content waiting for approval.
Pro tip
If one product never gets tagged even though creators clearly feature it, check its photo in Product Center first — nine times out of ten the reference image is the problem, not the content.